Blue Branch Countdown to Christmas

With the festive season in full swing, at Blue Branch we have started to reflect on the last few months and we have started to look ahead to next year.


Since we opened at the end of September it's been a whirlwind. We started out with a core of 5 people who shared the same passion, enthusiasm and vision and since then we have tripled in size. Our biggest achievement so far is becoming the number 1 office in the UK for our telecoms client, an incredible feat as we opened less than 3 months ago. Our early success has really set the bar high going into 2015.


Looking ahead to 2015 we are planning a trip to New York in the first half of the year, to visit with some of our business associates over in the US. Our main objective for next year is to establish the Blue Branch brand and become a market leader in the UK as we look to expand into 3 new cities next year.


In May we will be attending an industry awards ceremony in London and we're hoping to be among the award winners. Our theme for 2015 is teamwork and effort. With those 2 core values we believe we can achieve anything we set our minds to.


To celebrate an amazing first year, and the hard work and effort of everyone we work with here at Blue Branch, we are hosting a Christmas Party / award ceremony. The event will be held on December 27^th . We will be giving out awards to the top performers and people who have shown incredible commitment and dedication in helping to get Blue Branch to where we are today.



Blue Branch are an events-based marketing company based in the Haymarket area of Edinburgh.   We specialise in promotional events marketing campaigns that have been specifically designed to raise brand awareness and increase market share for our clients. Since we opened in September we have gone from strength to strength and we’re looking forward to the year ahead.

Blue Branch On Why Event Marketing Is Good For Business

Event marketing, the process of developing a themed exhibit, display, or presentation to promote a product, service, cause, or organisation using in-person engagement, is a marketing strategy that allows for for direct interaction with customers. Event marketing is one of the fastest growing fields in marketing and advertising today, It is everywhere you look. It's easy to see why this is becoming the favoured marketing strategy for many companies, event marketing gives you the freedom of movement, not being fixed to one permanent location, it provided companies with direct interaction with their customers and most significantly, it is extremely cost effective. 


In today’s buyer-empowered world, marketers need to seize every opportunity to build relationships and earn the trust of their prospective buyers and customers. The modern consumer has become more demanding and less loyal to brands. Events offer a unique opportunity for consumers to interact with brands to get a first hand sense of a company’s focus, perspective, and personality. 


Getting more interactive with your consumers creates a bigger impact than digital advertising. Do you remember the last billboard you walked past or the last advert you seen on TV? Probably not! However you would remember the last conversation you had. Technology is advancing and companies need to keep up. The number of people watching pre-recorded programming is on the rise and therefore many adverts are not even being viewed thanks to the ability to fast forward pre-recorded programming.  Times are changing and evolving and your marketing strategies need to adapt to the change. 



At Blue Branch we believe the success of event marketing is down to consumers craving a more personalised shopping experience. Being able to interact with customers face to face, building that relationship, is what's too often missing in today's ever advancing technological world. Human interaction is what makes the difference.

Blue Branch are an outsource sales and marketing company based in the Haymarket area of Edinburgh. Using our diverse expertise and experience we are confident we can get results for any brand through our promotional events campaigns.